By Elisabeth Doucett
In this ebook, Doucett mines new territory during this ongoing attempt by way of exploring how winning businesses “outside the stacks” behavior their company. She interviews leaders of advertisements, on-line trade, fundraising, retailing, crowdsourcing and different enterprises (including Kickstarter, L.L. Bean, Down East journal and Tom’s of Maine, between others), studying what they do tremendously good. From this study she offers greater than a hundred examples of game-changing principles prepared for program in libraries. And most significantly, she articulates an easy strategy that readers can use to pursue a similar course of exploration at their very own associations, together with the particular questions used in the course of her interviews.
An intriguing survey of creativity in motion, Doucett’s e-book will motivate public library administrators, managers, trustees, and employees to cross-pollinate their very own services with leading edge rules from outdoor the stacks.
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