Food Quality and Consumer Value: Delivering Food that by Monika J.A. Schröder

By Monika J.A. Schröder

purchaser markets for meals and drinks in built nations are good provided and hugely fragmented. but, the query being requested is how shut shops truly come to pleasurable their buyers' specifications. the idea that of buyer price is among the major pillars underpinning the speculation of marketplace differentiation. This booklet takes an interdisciplinary method of the research of pride with regards to the intake of nutrition, with either foodstuff technological know-how and shopper technological know-how enjoying important elements. It techniques nutrients caliber from either the technical and the patron delight views, and assesses the jobs of administration and regulatory instruments in offering foodstuff caliber for all. each one region is mentioned intimately, utilizing the correct technical terminology, yet holding the textual content available to readers from either educational traditions, in addition to to non-specialist readers.

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